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Thursday, April 9, 2009
Here's A Brilliant Idea That Won't Ever Happen: Girls Aloud + Doctor Who = Promotional Gold
Well, there is a lyric that is quite the corker, as my friends across the Atlantic say: "Like beautiful robots dancing alone".
Following me so far?
Remember another post that I wrote called "Why I Hate Ryan Mason for Making Me Watch Doctor Who"?
Well, I have been continuing my introduction to Doctor Who, having just finished the 2007 Christmas special "Voyage of the Damned" starring pop icon Kylie Minogue. I loved the episode (a review may be coming soon).
With that episode in the back of my mind and just having finished writing the "Untouchable" review, an interesting idea came to me: what would it be like if Girls Aloud and Doctor Who team up?
Sounds crazy, no?
Well, think about this:
In preparation for the transition from David Tennant to the Eleventh Doctor Matt Smith, the television show has planned a series of specials, including an upcoming one for Easter. Well, "Untouchable" is released on April 27th. The timing is perfect.
So, how would this work?
Well, Girls Aloud and Doctor Who could come together for a long form music video (Michael Jackson-style). The girls could be a doing a concert (the Out of Control tour commences on the April 24th) and suddenly, they are transported from the stage to the TARDIS. It seems as if The Doctor called them for help with the Cybermen, who are threatening to run rampant during their concert. So, the girls and David Tennant run around, trying to stop another Cybermen invasion, while the "Untouchable" song plays in the background (I'm sure Russel T Davies can come up with a better script).
So, what benefits are the massive music video going to have for both?
Well, promotion for "Untouchable" is stagnant, at best. Following the almost-criminal promo for "The Loving Kind", they need something huge to push this song into the Top 10. Right now, what's huger than Doctor Who? On top of the single, there is still the album, which can surely use a boost. There's even the Greatest Hits package, which is still in the UK Top 40. Then there is the tour, which will be primarily featured in the music video. I mean, how awesome would it be, during a performance of "Untouchable", a group of Cybermen were to come on stage?
As for the legendary sci-fi series, a drop of pop culture relevancy never hurts (the Kylie special brought the highest viewing figures for the program since 1979). Plus, they have a series of specials to promote. Now if the BBC were to release the Easter special, or all of the fourth season, in a special package to coincide with the release of the music video, you've got another thing to promote.
So, you've got nearly ten projects to promote in ONE music video promotion. If that's not enough, think about the sales options. If you release the single with the music video apart of the tracklisting, sales will likely shoot through the roof (or in the case, to the top of the UK Singles Charts). You'll have buyers from both fanbases coming together to take this single to the top. It's a sales bonanza waiting to happen.
Plus, we'll finally get that image of beautiful robots dancing.
So, what have we learned from this?
Girls Aloud + David Tennant x Cybermen = Massive promotional tool.
So, how the hell has this idea not been thought of before?
Thursday, December 25, 2008
Here's An Idea: My Plan To Help Girls Aloud Break The United States
![[girls+aloud.jpg]](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhNedSviegfnt6mXiBjhp9iu6ZrZvilCUueOld020sC_GytAzn4okiBtUwWiLGXUN5mWKhupVadwkWUDoyilrcli57Z7KDgeBiisO3lIzakpAxS00yL1U1Wuf1m_8Cjh8cGvXn1KaC93c6i/s1600/girls+aloud.jpg)
British girl group Girls Aloud revealed recently that they were hesitant in trying to break the US market; Nadine Coyle remarked in RWD Magazine that she thought there was a lot of "crap" involved.
As a US fan of Girls Aloud, it makes me unhappy that they don't think it's worth it coming across the pond. However, hope may not be lost. Here is how I think they should attack the States:
- Compile the best tracks of Tangled Up and Out of Control and make a US-only album with a new title - The only albums not released in the United States already are their last two, which happen to be their best. I suggest pulling a Robbie Williams and compiling the best of the two records into a whole new one, and retitle it. Name it something like "Tangled Control". That way, their US debut will be a massive critical darling (aka Grammy favorite).
- Choose "Call The Shots" as the lead single - I mean, it is only one of the best pop singles of the decade. I cannot imagine any radio station, especially Z100, turning this mid-tempo electro genius away. Easy US #1.
- Promotion, promotion, promotion - This may be the taxing issue, but honestly, there are a few choice programs that will bring them to US audiences easily: Oprah, The Today Show, and the juggernaut American Idol. Appearing on the last will nearly guarantee a #1 single on iTunes
- Choosing a brilliant second single - They have tons of options, but I would choose something that shows their variety and their radio appeal. My suggestions: "The Promise", "Sexy! No No No..." or "Close To Love". Even better, a re-recorded version of "Something Kinda Oooh".
Sunday, August 24, 2008
Here's An Idea....Release Leona Lewis and Jimmy Page's Version of "Whole Lotta Love" as a Single!
Why don't they release it as a single?
As of right now, there is no Leona Lewis single right now (Forgive Me is released on October). Wouldn't it be awesome if they released this song? The fans will eat it up, and I'm sure some LZ fans will at least be curious to see how the diva interprets such an iconic song.
She wouldn't be the first to release a song from the Olympics. Whitney's "One Moment in Time" from the games in Seoul in '88 was a big success.
It would be very smart (and an easy #1) for Leona to record this song with Jimmy and release it.
Here is the video of Leona and Jimmy performing "Whole Lotta Love" (sorry for the annoying-as-hell French commentators):
Thursday, July 24, 2008
Here's An Idea....Whitney's Comeback Concert

It's like trying to see a UFO if you live in the US.
For months we've been hearing (and seeing, thanks to godsend YouTube) about Whitney Houston's comeback performances across the globe. She was in Malaysia for the Live and Loud concert. She appeared in Tobago to terrible reviews. She then went to London to perform at the Cauldwell Children's Ball, where many proclaimed her voice was back. A few months earlier, she appeared at the Swarovski Rocks concert/fashion show there as well. There was Morocco, and the latest being in Kazahkstan a few weeks ago.
So, when is she coming to the US? Are these performances warm-ups, or test audiences? When will she be ready to launch a solid comeback?
My suggestion/wish?
Whitney Houston signs a deal with HBO/Showtime/MTV/VH1 (pick one) to air a special 2-hour concert special live from Madison Square Garden. The last time she did that was in 1997 with HBO for her Classic Whitney concert from Washington DC. I choose MSG because it's easy for me to get there and plus, its one of the greatest arenas in the world.
Of course, the concert would coincide with the release of her new album in November, preferably on November 7th (my b-day, lol). Her voice must also be in tip-top shape (UK tabloids reported Whitney's voice was so shot after years of drug use, she had to get voice lessons). Knowing how Whitney is when she's determined, I definitely think she can do it.
The press would be massive, the tickets would be an easy sell-out (seeing a major diva return after a tragic, yet slightly entertaining fall from grace? Easy), and plus, it would drum up interest in the new record, which she desperately needs (her last album Just Whitney peaked at #9).
Knowing the genius that is Clive Davis, I am seriously hoping he is planning something like this. Whitney needs something like this, plus, after finally dumping that drugged up sack of garbage she called a husband, she deserves it.
Saturday, April 12, 2008
Here's A Crazy Idea...
A "Bleeding" Duet
Here's a CRAZY idea...
What about a Jesse McCartney/Leona Lewis "Bleeding Love" duet?
His version of Leona's #1 single (he did co-write the song with Ryan Tedder) is quickly becoming an internet sensation, so why not bank off of it?
Both of them have new albums out. Leona's is about to hit #1, while Jesse's is aiming for a May release. Wouldn't it be fantastic publicity if the two reworked the song as a duet? I love both versions (Leona's a bit more though, lol) and I think a duet would become a massive success. Plus, it will give them both a major boost in their careers; Jesse needs a big hit and Leona needs to solidify hers even more.
If Clive was smart, he would be on the phone with McCartney right now arranging a recording session with the two of them. The opportunity is too good to pass up!!